Dassault Mirage IV 01: Insaisissable.

“The Mirage IV is as invincible against the hits of the enemy as the mirage is out of reach to the traveller in the desert.” The Dassault company put their trust in the speed and high altitude performance of the Mirage IV in this late-1950s affiche. By the way, the 01 prototype made its first flight more than 60 years ago, on June 17, 1959.

Bare-bones ad design, just as efficient as the deceptively simple Mirage.

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